CUSTOMISED EXPERIENCE
YOUR INDIVIDUAL DRIVING EXPERIENCE IN A CLASS OF ITS OWN.
Are you looking for an personalised driving experience that goes far beyond standard training courses? Then immerse yourself in the exclusive world of the BMW M Customised Experience. This is where dreams meet tarmac. We create experiences that are as unique as you are.
Whether it’s a racetrack, winter parkour or extraordinary rides: our customised content for driving enthusiasts promises unforgettable moments. From adrenalin-fuelled adventures in BMW M high-performance vehicles to relaxing rides in the latest BMW models and exciting safety training courses for greater competence behind the wheel.
Whatever you choose, you will enjoy a tailor-made experience under professional guidance. We will work with you to put your ideas into practice, from planning the location to the driving components.
Simply send your enquiry to
Customised-Experience@bmw-m.com
Our current offers
PERFORMANCE MEETS PANORAMA.
YOUR VISION. OUR DRIVE.
The BMW M Customised Experience puts your ideas centre stage. Customise your driving experience down to the last detail. Would you like longer driving times so that you can fully enjoy the thrills and spills? Or do you want the flexibility to adjust the size of your group, whether for smaller, exclusive tours or larger, more dynamic teams? Whether it’s a short intensive training programme or a multi-day ride: You decide how to organise your personal adventure. Plan special elements such as drift sessions, pace car laps around the Nordschleife or relaxed tours through the snow-covered landscapes of Sweden. Our experts look forward to creating an event that is exactly what you want.
Please provide us with the following information so that we can plan your BMW M Customised Experience perfectly: Your preferred date, the number of participants, your preferred training locations and the desired duration of the event. The more detailed your information, the more precisely we can organise your individual driving experience.
Need help planning? Please get in touch with us.
Hotline: +49 (0) 89 1250 16 444
Monday – Friday 8:00 – 17:00
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Frequently Asked Questions
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- Who is the BMW M Customised Experience for?
- What experiences are offered?
- Which vehicles are available?
- How can I book an experience?
- Are there any requirements for participating?
- What does a BMW M Customised Experience cost?
- What safety precautions are in place?
- Am I insured during the experience?
- Can I cancel or reschedule my experience?
Who is the BMW M Customised Experience for?
What experiences are offered?
Our BMW M Customised Experience is designed for all driving enthusiasts, regardless of their skill level. Whether you’re a beginner looking to improve your driving skills or an accomplished driver seeking the ultimate driving experience, we’ve got you covered. Our packages are ideal for individuals looking for intensive coaching as well as groups planning memorable corporate or customer events.We offer a variety of individualised drives based on our proven BMW M Driving Experiences. Enjoy speed and precision on legendary race tracks such as the Nürburgring or in the snowy Pitztal. Treat yourself to customised drift sessions or take a relaxing trip to Lake Tegernsee. These experiences can be complemented by exclusive overnight accommodations, workshops and team-building measures – every detail customised to your exact wishes.
Which vehicles are available?
How can I book an experience?
Put together your own individual fleet of vehicles for your Experience: from BMW M models to the very latest high-performance vehicles.
Send us an email or give us a call. The more detail you can give us about your wishes and ideas, the better we can tailor your BMW M Customised Experience. You can find a checklist for your individual enquiry here.
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You have more questions?
Get in touch with us.
Hotline: +49 (0) 89 1250 16 444
Monday – Friday 8:00 – 17:00
The perfect present for petrolheads.
Looking for the perfect gift for a car enthusiast? For any occasion – be it a birthday, anniversary, or just a surprise – our vouchers are the key to happiness. Available as a PDF for quick printing and gifting, even in a rush.
CURRENT EXPERIENCES.
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1] Performance data of petrol engines apply to vehicles using RON 98 fuel. Fuel consumption data apply to vehicles using reference fuels in accordance with EU Regulation 715/2007. Unleaded RON 91 and higher with a maximum ethanol content of 10% (E10) may also be used. BMW recommends RON 95 fuel. For high-performance automobiles, BMW recommends RON 98 fuel.
Range depends on various factors, in particular: individual driving style, route characteristics, outside temperature, heating/air conditioning, pre-conditioning.
For plug-in hybrid: Electric drive depending on battery charging level.
For plug-in hybrid: At temperatures below minus 10 degrees Celsius, the fully electric drive system is only available after a few kilometres of driving, once the battery has heated to operational temperature.
For plug-in hybrid: Composed of combustion engine drive and electric drive. Electric drive depending on battery charging level.
For models with Boost function: Temporary uprating <10 seconds in excess of specified nominal value.
The models illustrated include optional equipment. Due to regular software updates, screen designs in the communication may differ from the actual screen design in your car.
All vehicles, equipment, combination possibilities and varieties shown here are examples and can differ in your country. In no way do they constitute a binding offer by the BMW M GmbH. Visit your local BMW website or see your authorised BMW M Retailer for accurate details on the offers in your country.
The stated values were determined in accordance with the prescribed WLTP measurement method. The actual values depend on various factors, e.g. load, driving style, route, weather, auxiliary users (including air conditioning), tires, battery state of health. For ranges, data determined as per WLTP takes into account any optional equipment (available on the German market in this case).